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Staff

For Sales/Support of Advertising Sales

Alison Bashian has 30 years of experience in the magazine and association industry encompassing extensive work with editing, production management, sales, marketing planning, and running a sales and marketing business.

Laure Curva joined Bashian & Associates, Inc. in 2004 as advertising sales representative and is responsible for new business development. Laure previously sold advertising for Ohio’s largest newspaper where she was responsible for generating new business while maintaining and expanding a $2.1 million territory base.

Our office manager Anna Mazzolini has been with Bashian & Associates, Inc. for 20 years. In addition to general office duties, her responsibilities include database management, generating reports as required by clients, invoicing advertisers as needed, and collections.

Chuck Bashian – Founder (1927-2002) Chuck had been associated with trade publications for over 30 years. He was a former publisher of five magazines. He was a member and past president of the Society of National Association Publications (SNAP), a past executive director and president of Associated Purchasing Publications, and a member of the National Association of Publishers’ Representatives (NAPR), and the Business Marketing Association. He received his degree from Kent State University where he was a journalism major.

"Bashian & Associates is a rare and valuable partner in today’s competitive advertising and sales environment. The firm’s impressive levels of commitment and initiative as well as its relationship-building skills and overall integrated approach makes working with Alison Bashian and her colleagues much more than a smart bottom-line decision; it’s a valued partnership that adds value to any organization.
I had the pleasure of working with Bashian & Associates over the course of several years and on various award-winning and profitable print and electronic publications. I worked side-by-side with the Bashian team at association conventions and related events, where it was clear that the sales team had worked hard to implement an integrated, personalized approach to building strategic relationships that would benefit all involved—but particularly Bashian’s partner organization. And when markets got tight or industries faced challenges, the Bashian team swiftly adjusted its strategies and introduced new ideas to adapt to change. For example, when privatization began to dominate the military housing industry, the Bashian team capitalized on those long-time relationships and years of becoming experts in the space to step up and hone efforts alongside the association and the outside publishing firm I was representing at the time. The work ethic, enthusiasm, and strategic approaches to integrated sales the Bashian team puts forth are impressive.
Alison Bashian and her colleagues at Bashian & Associates are valued partners and team players that can undoubtedly benefit any organization. They are advertising and sales masters that can skillfully adjust to market conditions, changing priorities, and new opportunities. Organizations that choose to work with Bashian & Associates have made a smart and strategic decision that will get results."
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Marlene L. Hendrickson, Director
Publishing and Marketing American Staffing Association